1) Market Discovery Engine
We start with your goal, not your CRM. MapOps hunts for the right external signals, builds the spatial model, and shows where your highest fit customers actually live.
Find your best markets faster.
MapOps is your Market Discovery Engine. Bring a goal, a product, or a hypothesis - I’ll source the right data, build the map, and reveal where your next customers actually live.
You don’t need clean CRM data. You don’t even need data at all. MapOps finds it, maps it, and turns it into a clear territory plan your team can execute.
The MapOps system
MapOps is not just one map. It is a simple three stage system - discover the market, turn it into territories, then keep it updated as your GTM evolves.
2) Territory Execution
Once the market is clear, we cut territories, balance coverage, and package decision ready views for reps and leaders so the map turns into action.
3) Embedded Partner
Markets move. MapOps stays with you as a lightweight partner - refreshing data, adding new layers, and updating the map before big planning moments.
Your market becomes clear in a week.
You tell me what you sell. I find the right signals, build the spatial model, and reveal where the highest-fit customers concentrate. This is not dashboard work - this is geographic truth built from scratch.
Spot whitespace faster
Find high‑fit pockets before competitors do.
Align territories with data
Balance coverage around real opportunity density.
See pipeline by place
Visualize health by region, route, or rep.
Eliminate hidden inefficiencies
Reveal overlap, dead zones, and wasted travel.
Who MapOps Is For
If geography impacts how you sell, grow, or deploy your team, MapOps fits your world. See full list →
Regional Sales Teams
Solar, HVAC, home services, medical device, EV charging.
Value: fast clarity, cleaner territories, better rep routing.
RevOps & Sales Ops
SaaS, cybersecurity, martech, logistics tech.
Value: a geo-layer for QBRs, whitespace, and coverage modeling.
Private Equity Operators
Home services roll-ups, healthcare groups, franchise portfolios.
Value: expansion scoring and portfolio-wide clarity.
Franchise Development
Fitness, education, retail, specialty brands.
Value: clean territory blueprints and drive-time maps.
Economic Development
City, county, regional, and state agencies.
Value: cluster, workforce, and incentive-zone visuals.
Real Estate Expansion
Retail, QSR, fitness, healthcare, hospitality.
Value: fast site maps and competitor overlays.
Nonprofits & Conservation
Accessibility, wildlife, trails, environmental monitoring.
Value: impact maps and accessibility visuals.
Transportation & Mobility
Bike/ped, EV charging, micro-mobility, transit.
Value: route planning and usage heatmaps.
Data & Environmental Intelligence
Risk, climate intelligence, real estate data.
Value: layered product and demo maps.
Niche Territory Goldmines
Cannabis, senior care, political ops, recruiters, storm-chasers.
Value: territory optimization and compliance visuals.
Live Map
Interactive demo loads automatically. Open full screen for maximum detail.
Demo Maps
Explore sample territory visualizations built with MapOps.
Emerging Markets - USA
Rank metros by signals (incentives, income growth, builder density) to spot early GTM advantage.
Complex Movement Data - San Diego
Fuse pedestrian/bike counts to target storefronts, OOH, and field engagement by true foot traffic.
Customer Cluster - San Francisco
Cluster customers by proximity and attributes to enable hyper-local plays, ride-alongs, and micro-campaigns.
Market Penetration - USA
Compare customer density to population to find under-served zip codes and rebalance outreach. Great for consumer/retail and route-heavy teams.
Territory Optimization - Midwest
Balance workload and travel using opportunity density + drive-time rings to cut overlap.
Site Selection - Salt Lake City
Score candidate sites against demographics, foot traffic, competitors, and drive-time access.
Competition Mapping - San Francisco
Visualize competitor presence vs. your accounts to find head-to-head plays and whitespace gaps.
Revenue per Sq Mile - Kansas
Normalize revenue by area to surface outliers, low-yield sprawl, and the true winners.
Sales Route Creation - Indiana/Ohio
Cluster stops and build efficient daily routes (30/45/60-min rings) to stack more meetings.
Territory Expansion Mapping - San Diego
Identify adjacent high-fit pockets and a stepwise entry plan that compounds coverage.
When you want more than a one off map
Many teams start with a single market view, then keep MapOps around as an embedded partner. We refresh the model, watch for new signals, and keep leadership maps ready for QBRs and planning.
Quarterly refresh
Update key markets before planning cycles so coverage and hiring decisions have a fresh view of demand.
New questions, new cuts
As your GTM shifts, we spin up new layers - new ICPs, new regions, and new ways to slice the map.
Always-on visuals
Leaders get clean, reusable visuals they can drop into decks, offsites, and board updates without extra work.
Pricing - Productized Map Service for Sales
Every plan includes a handcrafted map system built for your team. Not another platform to roll out, but a repeatable set of live maps and support delivered like a product and powered by a specialist.
Entry Audit
Base Map
$2,500 / one-time
Problem: Leaders know coverage is off but cannot see why.
Promise: A fast, clean diagnostic that shows where your GTM is leaking and where the real opportunity lives.
Outcome: Clarity and three concrete moves you can take right away.
- Territory health snapshot (balance, gaps, overlap)
- Whitespace and opportunity map
- Rep to market fit check
- Short findings summary
- Executive ready visuals for planning
- One live readout call
Ops Alignment
Contour
$2,250 / month
Problem: Territory questions keep landing in spreadsheets and slowing decisions.
Promise: Ongoing map support that fits your GTM rhythm.
Outcome: Faster answers and better weekly decisions.
- Ask a MapOps (async questions to decision ready visuals)
- Monthly territory health check
- Quarterly territory refresh
- Coverage, quota, and rep alignment views
- Leadership grade maps for QBRs and planning
Most popular · cancel anytime
Embedded Partner
Atlas
$4,500 / month
Problem: You need a spatial layer in every RevOps conversation.
Promise: A mini GIS partner fully inside your cadence.
Outcome: Clear prioritization and smarter resource allocation.
- Everything in Contour
- Priority map requests
- Bi weekly working sessions
- Territory roadmap and health tracking
- TAM and whitespace sizing by region
- Ad hoc analysis (coverage scenarios, competitor overlays, routes)
Leadership Session
Expedition
$4,000 / full virtual day
Problem: Leadership alignment on where to focus is muddy.
Promise: A focused, full day session that rebuilds your territory from the ground up.
Outcome: A coverage plan your org can defend and execute.
- Pre session data intake
- Fresh base visuals tailored to your GTM
- Full day guided leadership working session
- Complete territory redesign and coverage model
- Final map set for QBRs and planning
- Executive slide assets and reusable templates
Need flexibility? Add Flex Credits anytime for extra scenarios, one off visuals, or data wrangling without changing tiers.
Frequently asked questions
Do I need clean CRM data to use MapOps?
No. MapOps is a Market Discovery Engine first. If you have data, we will use it. If you do not, we will find external signals and build the market model from scratch.
What do I actually get at the end of a project?
You get an interactive map, a clear territory view, and a small set of decision ready cuts - pockets, gaps, coverage patterns, and a short summary of where to focus next.
How is this different from buying another RevOps or mapping tool?
MapOps is not a platform login. It is a productized service. You get a specialist-plus-system that handles the data hunt, the spatial modeling, and the actual visuals for leadership.
Who is MapOps best for?
Sales and RevOps leaders who manage geographic coverage - field teams, mixed motion sales, or any GTM where place matters. If you are entering new regions or wondering where to go next, you are a good fit.
How fast can I see a first map?
Most teams see a first market view within seven business days of kicking off. For Demo Maps and smaller snapshots, it is often faster.
Can we start small before committing to a bigger engagement?
Yes. Many teams start with a Base Map or Demo Map focused on one region or ICP. Once the map is useful, we expand into territory execution and ongoing support.
Get Your Free Territory Snapshot
Use this form to request your Snapshot. I’ll reply with an upload link (or instructions for sending a CSV) and build your Snapshot within 24–48 hours.
No long-term contract. No new software to learn. Just your data, visualized.